{"title":"Fish \u0026 Fillets","description":"\u003cp\u003eFirm, sweet white flesh with very few bones — the everyday heroes of the seafood counter. This trio covers everything from a quick weeknight pan-sear to a centrepiece steamed fish for the family table.\u003c\/p\u003e\n\u003ch3\u003eIn This Collection\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGolden Pompano\u003c\/strong\u003e — mild and sweet, with fine-grained meat that holds together beautifully on the grill\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWild-caught sea bass\u003c\/strong\u003e — bright white flakes, low oil and a clean, delicate finish\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSkin-on cod tails\u003c\/strong\u003e — generous portions that crisp up golden in the pan\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEvery piece is flash-frozen at peak freshness and packed as a 2 kg box, ready for the freezer.\u003c\/p\u003e","products":[{"product_id":"frozen-golden-pompano-whole","title":"Frozen Golden Pompano, Whole","description":"\u003cp\u003eOcean-caught and rapidly flash-frozen, this striking golden-skinned fish delivers a mild, sweet flavour with firm, tender white flesh. Its flat, oval body yields clean, fine-grained meat with very few small bones, making it an easy favourite for the whole family.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlash-frozen after catch\u003c\/strong\u003e to preserve natural sweetness and firm texture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistinctive golden skin\u003c\/strong\u003e with tender white flesh and few fine bones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRemarkably versatile\u003c\/strong\u003e — steam, pan-sear, deep-fry, bake or grill\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHolds its shape\u003c\/strong\u003e under high heat and stays juicy without falling apart\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePerfect for\u003c\/strong\u003e weeknight dinners, festive family feasts and easy entertaining\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCooking Suggestions\u003c\/h3\u003e\n\u003cp\u003eThaw slowly in the refrigerator. For a classic steamed preparation, dress with ginger, spring onion and soy sauce, then steam until the flesh turns opaque. To pan-sear, score the skin lightly and cook until crisp and golden on both sides. It also deep-fries beautifully for a crunchy finish, and bakes well with herbs and lemon. Avoid overcooking so the flesh stays succulent, and ensure it is fully cooked before serving.\u003c\/p\u003e\n\u003ch3\u003eStorage Instructions\u003c\/h3\u003e\n\u003cp\u003eKeep frozen at -18°C or below. Thaw in the refrigerator before cooking. Do not refreeze once fully thawed, and keep the packaging tightly sealed to avoid freezer burn.\u003c\/p\u003e","brand":"DEAN MCBRIDE","offers":[{"title":"Default Title","offer_id":49389594181876,"sku":null,"price":54.9,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/5252\/2740\/files\/02-golden-pompano-1.jpg?v=1789378472"},{"product_id":"frozen-sea-bass-wild-caught","title":"Frozen Sea Bass, Wild-Caught","description":"\u003cp\u003eWild-sourced and swiftly frozen after harvest, this elegant white-fleshed fish brings a clean, mild sweetness and a delicate flake to the table. Firm in texture with low oil content and very few fine bones, it suits both Asian and Western home cooking with equal ease.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWild-sourced\u003c\/strong\u003e and frozen at peak freshness for natural ocean sweetness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBright white, flaky flesh\u003c\/strong\u003e with a light, non-fishy taste\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWonderfully flexible\u003c\/strong\u003e — steam, braise, charcoal-grill, pan-sear or fillet\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHolds its structure\u003c\/strong\u003e under heat and does not crumble easily\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIdeal for\u003c\/strong\u003e quick dinners, festive gatherings and dinner-party menus\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCooking Suggestions\u003c\/h3\u003e\n\u003cp\u003eThaw slowly in the refrigerator. For a classic steamed plate, garnish with ginger, spring onion and soy sauce, then steam until the meat is fully opaque. To grill, score the surface and season with herbs, lemon and spices before cooking over charcoal until marked and cooked through. Sear fillets skin-side down for crisp golden skin, or braise the whole fish in a rich soy-based sauce with vegetables and tofu. Avoid overcooking to keep the flesh juicy, and always ensure it is thoroughly cooked before serving.\u003c\/p\u003e\n\u003ch3\u003eStorage Instructions\u003c\/h3\u003e\n\u003cp\u003eKeep frozen at -18°C or below. Thaw in the refrigerator before cooking. Do not refreeze once fully thawed, and keep the packaging tightly sealed to avoid freezer burn.\u003c\/p\u003e","brand":"DEAN MCBRIDE","offers":[{"title":"Default Title","offer_id":49389596311796,"sku":null,"price":69.9,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/5252\/2740\/files\/03-sea-bass-1.jpg?v=1789378488"},{"product_id":"cod-fish-tails-skin-on","title":"Cod Fish Tails, Skin-On","description":"\u003cp\u003eCut from premium cod and quick-frozen to protect every drop of natural juice, these skin-on portions deliver firm white meat with a delicate, mild ocean flavour. Leaving the skin on keeps the flesh intact through freezing and gives a crisp, golden finish in the pan.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCarefully cut skin-on portions\u003c\/strong\u003e with the fin structure complete\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTender, solid white flesh\u003c\/strong\u003e with a low fishy note and clean flavour\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eQuick-frozen\u003c\/strong\u003e to preserve texture and natural juices\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHighly versatile\u003c\/strong\u003e — pan-sear, grill, braise or thread onto skewers\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGenerous portion size\u003c\/strong\u003e, easy for home cooks to handle\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIce-glazed\u003c\/strong\u003e to protect quality in the freezer\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCooking Suggestions\u003c\/h3\u003e\n\u003cp\u003eThaw in cold water and pat the surface dry before cooking. Pan-fry skin-side down until golden and crisp, or thread onto skewers for the grill. For a richer result, braise with sauce, spices, onion and spring onion. Avoid overcooking, which dries the meat out, and cook immediately once defrosted.\u003c\/p\u003e\n\u003ch3\u003eStorage Instructions\u003c\/h3\u003e\n\u003cp\u003eKeep frozen at -18°C or below. Prevent repeated freeze-thaw cycles, and do not refreeze once thawed.\u003c\/p\u003e","brand":"DEAN MCBRIDE","offers":[{"title":"Default Title","offer_id":49389601652980,"sku":null,"price":79.9,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/5252\/2740\/files\/08-cod-tails-1.jpg?v=1789378562"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0850\/5252\/2740\/collections\/02-golden-pompano-1.jpg?v=1789378666","url":"https:\/\/demctech.shop\/collections\/fish-fillets.oembed","provider":"DEAN MCBRIDE","version":"1.0","type":"link"}